As a small business, we here at Sozo Creative tend to develop very special relationships with each of our clients, and CFpromo is no exception. We take our time when deciding whether or not to partner with a client, but when CFpromo came to us, it was actually a very simple choice. CFpromo asked for our help with marketing, SEO, and website design, and we’ve been working with them for several months to that end. [Read more...]
Lead Generation Sites: A Real-Life Example From CFgear
CFgear is a custom flash drives company located in Sioux Falls, South Dakota, and we agreed to take them on as a client in the summer 2007 mainly because their business goals were quite similar to ours. Like us, they go out of their way to help each prospective customer on a personal and individualized level, providing a level of service and commitment not found very often in today’s fast-paced world. We have offered a broad range of services for this client, including web design, internet content marketing strategy, and search engine optimization work, but today our focus will be on the work we did to help CFgear develop lead generation websites. [Read more...]
Have You Considered Online Tithing?
Have you considered online tithing for your church? One of our clients, Egiving.com, offers a powerful online giving tool targeted specifically toward Christian nonprofit organizations and churches. On both a personal basis or from a ministry’s perspective, online tithing and electronic giving can be used to further the Kingdom and provide stability for ministries in need of funding as well as givers who sometimes struggle to be faithful. [Read more...]
College Student Lead Generation Made Simple
Every business relies on its customers and clients, but for small businesses like Sozo Creative, the relationship between us and our clients is even more important. Our clients rely on us to provide them with certain services, but we rely on them, too. Sometimes, as a way to show our appreciation, we like to post client reviews on our blog. Today our focus will be on College-Connecting.com. [Read more...]
How to Design a Good Business Website (Part 3)
As was discussed in Part 1 and Part 2 of this article, a website is an essential part of most companies’ success. Unfortunately, attracting a customer base via the internet is not as easy as simply throwing up a homemade website and calling it a day. No, the truth is, a poorly designed website is often just as bad (or even worse) as having no website at all. Below you will find three more tips for designing a sophisticated business website: [Read more...]
How to Design a Good Business Website (Part 2)
A solid business website is an essential component of every company’s efforts to market itself. The truth is, businesses that lack a sophisticated website are less likely to attract those customers that rely on the internet to research new customers. And that could mean devastating losses. For many individuals, your company’s website is their first impression of your business and what you do, so this website must be able to act as an ambassador for your brand. Part 1 of this articles gives several tips on how to design a smart business website, and below, you will find three additional tips for making your website’s first impression a good one: [Read more...]
How to Design a Good Business Website (Part 1)
Designing your business’s website could be one of the most important things you’ll ever do as a business owner. In today’s day and age, customers rely on the internet for instant information, and businesses with poorly designed websites (or worse yet, no websites) are at a significant disadvantage to those companies with sophisticated sites. When designing your company’s website, be sure to consider just how impatient customers can be and how important it is to make your website as streamlined and easy to navigate as possible. Use the following pointers when designing a business website from scratch or just making improvements to your existing website: [Read more...]
Don’t Do This When Designing a Business Website
Regardless of your field, having a website for your business is basically a necessity. Most individuals use the internet as their primary means for gathering information about a company, so for many potential customers, your website will be their first and often only impression of your company before they contact you. It’s therefore very important that your website be well-thought-out and sophisticated because in the age of instant gratification, people simply don’t have time to sift through a bad website. Below you will find the top three things to avoid when designing your business’s website: [Read more...]